Young Ant Studio was invited to design the infographics for a healthy eating, healthy living cookbook made entirely of visual recipes.
The challenging brief consisted of developing a framework design that was easy for anyone to follow, remained true to the cooking activities and fitted any recipe from porridge to lasagna.
The project featured a large amount of ingredients that were required to be represented in a format between a photo-realistic image and an icon for fast recognition and fit consistency across a vast amount of colours and shapes.
An accompanying mobile application was designed and built that broke down the infographic recipes and delivered them to the person cooking one action at a time.